Think pink in battle to combat breast cancer

WOMEN in Woking are being encouraged to attend regular breast screening when invited and check for changes between screens as part of Breast Cancer Awareness Month.

Dr Rita McAvinchey, Clinical Director of The Jarvis Breast Screening Centre, based in Guildford, said: “One in eight women will develop breast cancer at some time in their life and the risk of breast cancer increases as women get older. Some 80% of breast cancers occur in women over 50, and a mammogram – an x-ray examination – of the breasts is a very effective way of spotting breast cancer at an early stage.”

breast-cancer-picThe Jarvis Centre is one of the biggest NHS breast screening centres in England and regularly sends one of its five mobile vans to Woking Community Hospital.

Dr McAvinchey added: “Breast awareness is about becoming familiar with your own breasts and how they change. It is important to know how your body normally looks and feels and being ‘breast aware’ is just about knowing the usual shape and feel of your breasts so that you’re able to recognise any changes,”

“If you find any changes from what is normal for you then go to your GP as soon as you can. You’re not wasting anyone’s time and many changes are not cancer – your GP will be able to reassure you, give you advice and – if you need it – make sure you receive treatment quickly.”

Women are also being encouraged to take part in Breast Cancer Care’s biggest, pinkest fundraiser, The Big Pink.

The focus of the fundraising is 14 October, when women are invited to dress down – in pink – or have a pink-themed evening in with friends and donate to the charity.
Fiona West, Community Fundraising Marketing Officer, at Breast Cancer Care says: “We are so excited that The Big Pink is back, we hope local people join us and host their own events. It’s vital that our services remain free and with your help this Breast Cancer Awareness Month, Breast Cancer Care can continue to provide emotional care, support and information to those who need it.”

Free fundraising kits, games and ideas are available at or by calling 0300 100 4442.

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